As part of our 20th birthday celebrations, we have launched our new FE Associates company website.
It is fair to say that we became a bit complacent about our website and our online presence. We were challenged by some of our team who felt that our old website didn’t capture who we were, what we are about and the values we uphold.
We do believe that a website is effectively the shop window for any organisation. It can shape the perceptions people form and it can convey the way an organisation does business. Being open to the constructive criticism we received from some of our team members meant that we were more than happy to embark on the process of making the investment in a new website.
We collaborated with our friends at Yellow Peach, who did a great job making sense of our muddled ideas. Overall, the process of designing, building, and populating the new site was painless.
We are really happy with our new website as it does a number of things. It does a much better job of capturing us – who we are and how we work. It promotes a sense of fun whilst doing a great job of presenting us as a purpose-driven organisation. Most importantly, it provides users with a much better experience.
We are seeing our 20th birthday as an opportunity to refresh, refocus and reinvigorate and our new website is an important part of this journey. We very much hope you enjoy using our new site.
